Traka Automotive rebrands as KEYper Systems in the UK

Olney, UK – October 21, 2026.

Traka Automotive is rebranding to KEYper Systems, marking an important milestone in the evolution of its automotive key management offering. The move follows the acquisition of KEYper Systems by ASSA ABLOY in 2019 and reflects the continued integration of two highly respected brands within the automotive sector.

For over seven years, Traka Automotive and KEYper Systems, both part of the ASSA ABLOY Group, have worked together to deliver secure, efficient, and robust key management solutions to automotive customers worldwide. The rebrand aligns the business with its expanding product portfolio, including the latest KEYper MXu and KEYper MX electronic key management systems, powered by the cloud-native KEYper GO software platform.

The transition to the KEYper Systems brand creates a clearer and more unified identity for customers, many of whom have adopted KEYper's next-generation solutions in recent years.

Paul Smith, Head of Automotive says: 

Following the launch of our new range of electronic key cabinets, some customers understandably found the distinction between the Traka Automotive and KEYper brands unclear.

By bringing the two brands together under the KEYper Systems name, we are combining the strengths of two global businesses and providing customers with more than 30 years of specialist experience in automotive key management, research and development, sales, and customer support.

Visitors to the AM Live exhibition will have the opportunity to experience the latest KEYper technologies firsthand. KEYper's intelligent key cabinets provide controlled access to vehicle keys, ensuring that only authorised personnel can remove them. System administrators can set user permissions, monitor activity in real time, and receive alerts when keys are overdue for return.

The accompanying KEYper GO mobile and web platform extends that control beyond the dealership or office environment. Administrators can remotely monitor key activity, manage user permissions, schedule key releases for test drives and vehicle preparation, and access detailed reporting and audit trails from anywhere.

AM Live attendees are invited to visit Stand B16 to see how KEYper's innovative solutions help automotive businesses improve security, accountability, and operational efficiency.

Smith adds:

Efficient key management is critical within the automotive industry, particularly for dealer groups operating across multiple locations. KEYper's established presence in the sector and its shared commitment to secure asset management make it a natural evolution of our automotive offering.

KEYper products in the United Kingdom will continue to be supplied through Traka ASSA ABLOY. Existing automotive customers will benefit from access to the latest KEYper MXu cabinets, which integrate seamlessly with existing hardware and software with build it upgrade to the next generation KEYper GO Saas Platform.

About Traka

Traka, an ASSA ABLOY company, is the global leader in intelligent management solutions for keys and equipment. Its solutions help organisations improve control of important assets, increase productivity and accountability, and reduce operational risk through intelligent asset management technology.

About KEYper Systems

KEYper Systems, headquartered in Harrisburg, North Carolina, is a global leader in innovative key and asset control solutions. Since its founding in 1992, KEYper has built a reputation for reliability, innovation, and excellence, helping organisations protect, manage, and track access to critical business assets.

Together, KEYper Systems and Traka offer comprehensive key and asset management solutions across a diverse range of industries, including automotive retail, government, education, law enforcement, and commercial enterprise. From traditional mechanical key control systems to advanced electronic cabinets and cloud-based software platforms, KEYper provides solutions tailored to the security and operational needs of modern organisations.

Both companies are part of the ASSA ABLOY Group, which operates in more than 70 countries and employs approximately 61,000 people worldwide, holding leading positions in access solutions, trusted identities, and entrance automation.