Marketing Specialist
Are you ready to bring your creativity, analytical mindset, and marketing expertise to our team? Join us in shaping the future of our business across the Nordic region while enjoying a collaborative culture that empowers you to build a career you can be proud of.
We’re looking for a Marketing Specialist to join our dynamic team. In this role, you will drive the execution of marketing initiatives and campaigns across the Nordics, working closely with cross-functional teams to strengthen our brand presence and support business growth. You will play a central role in developing and implementing marketing strategies that resonate with our customers and position us as a leader in our industry.
You will report directly to the Country Manager, and collaborate closely with colleagues in Business Development, Sales and Product Management. As our Marketing Specialist, you will help shape and deliver innovative marketing solutions that drive awareness, engagement, and conversion.
This is a unique opportunity to be part of a forward-thinking team at the forefront of market innovation, where your contributions will directly impact our growth and leadership in the region.
You would also:
- Plan, execute and follow up on marketing campaigns across the Nordics
- Manage and update marketing materials including brochures, brand templates, and product sheets
- Ensure website content is accurate and continuously updated
- Coordinate and create content for LinkedIn and other social media platforms
- Conduct competitor and market analyses to support strategic decision-making
- Prepare and distribute newsletters and email campaigns (via Mailchimp or Marketo)
- Collaborate with business development teams for trade shows and vertical-specific initiatives
- Work closely with the central marketing team, e-Business team, and the Customer Engagement organization to align strategy and local execution
- Maintain and organize content in digital platforms such as AEM (Adobe Experience Manager), Digital Asset Management systems, and brand portals
- Track and analyze digital performance metrics using Google Analytics, Meta Business Suite, SEMrush, and Oktopost, with a strong focus on SEO and SEM strategies
- Manage and report on local marketing budget
The skills and experience you need
- Bachelor's degree in Marketing, Communications, or related field
- Minimum 3 years of relevant marketing experience, preferably in a B2B environment
- Proven experience with digital marketing tools and platforms (Mailchimp, AEM, InDesign, Meta/FB Ads, Google Analytics, SEMrush, Oktopost)
- Experience with Adobe Creative Suite (especially InDesign) and basic photo/video editing for content creation is a plus
- Structured with strong project management and organizational skills
- Confident communicator and fluent in English (Swedish or another Nordic language is a plus)
- Ability to work independently and across teams in an international environment
What we offer
We’re passionate about providing amazing opportunities and benefits so you can continue to grow and progress your career with us. Here’s what we offer:
- A dynamic and collaborative international work environment
- Opportunities to shape local marketing strategy and execution
- Room for creativity and growth within a global marketing structure
- Competitive salary and benefits package
We review applications regularly, so don’t wait!
We’re building diverse, inclusive teams and encourage applications from everyone who can see themselves working with us. Just set up your profile and apply online.
Depending on the role, background screening may be required as part of our recruitment process.
Let’s create a more connected and successful future – together!
We are the ASSA ABLOY Group
Our people have made us the global leader in access solutions. In return, we open doors for them wherever they go. With nearly 63,000 colleagues in more than 70 different countries, we help billions of people experience a more open world. Our innovations make all sorts of spaces – physical and virtual – safer, more secure, and easier to access.
As an employer, we value results – not titles, or backgrounds. We empower our people to build their career around their aspirations and our ambitions – supporting them with regular feedback, training, and development opportunities. Our colleagues think broadly about where they can make the most impact, and we encourage them to grow their role locally, regionally, or even internationally.
As we welcome new people on board, it’s important to us to have diverse, inclusive teams, and we value different perspectives and experiences.
